How to Make a Website from 

Who will benefit from a landing page from a VK community? Pros, cons and limitations.
Maria Trushkova , PromoPult

To quickly create a simple website, you can use constructors. How to Make a Website  But not all such tools have

intuitive functionality for the average user. And then the “Website from VKontakte community” function comes to the rescue: it allows you to quickly create a full-fledged Internet resource from an existing VK group. We will tell you about

the features, advantages and disadvantages of websites from communities, and give detailed instructions on their

creation, setup and promotion.

How does the “Site from VKontakte community” function

work?

This tool allows you to create a full-fledged landing page based on an existing VK community. With its help, you can

create a fully usable site with basic information about your business without any programming knowledge.

 

The function allows you to use the content of an open community when creating a resource: photos, reviews, product

cards, names, text descriptions, contacts and some other elements are automatically pulled onto it. They can be placed

in several prepared templates and accompanied by buttons that users can use to contact you, leave a request, call or

perform other target actions.

 

The difference between open and closed communities How to Make a Website  on VKontakte is described here .

 

The current user ID of the community in the format vk.link/unique_address is used as a domain. Thanks to this, the

site can be conveniently promoted through third-party resources: the resulting landing page can be placed in the

community or on a page in other social networks so that subscribers notice it, in advertising materials, made a

watermark on a photo, etc.

 

The service also tracks visit statistics and demonstrates user behavior. This allows you to find out how visitors interact

with the landing page — whether they click on buttons, leave requests, or are interested in the VK group itself.

What are the advantages of VK-based sites?

 

Easy and quick to do . You literally need a few clicks to create a website. The content will be partially “pulled” from

the group: photos, albums, products will immediately appear on the landing page. Even the user agreement is

generated by the service itself: you only need to give it the address, business name and OGRN/OGRNIP, if any.

No costs . To create a landing page on VK, you don’t need to register a domain, pay for hosting, or hire programmers.

The settings are simple: you can move several blocks, choose colors for buttons and backgrounds, install images, and

change the font.

 

Allows you to show the most important things .  How to Make a Website You can place only the content you

need to promote on your site: for example, a separate selection of products or a lead magnet to attract new subscribers.

 

Universal . All blocks can be customized to suit the specifics of your business, such as headings and even button

texts.

 

Wide user reach . A person does not necessarily  country email list have to have a VKontakte account to see the site and interact with it: instead of the “Write to VK” button, you can place a phone number or a link to a third-party

resource. This will allow you to promote it through VK advertising networks, post it on other social networks, through

SEO, publish it on marketing materials, etc.

 

Optimized for promotion .

on par with VK communities. Landing is convenient to advertise through VK Advertising or third-party networks. The only thing is that SEO on the part of the site owner is limited to only optimizing the texts on it.

Who will benefit from a site from the VKontakte community?

 

 

Creating a landing page on VKontakte will be a good option for those who do not have a budget for development from

scratch, or time to deal with more complex constructors. website redesigns change too many things at once  Most often, these are micro-enterprises, self-employed and novice individual entrepreneurs who conduct business primarily on VK

and already have a group filled with content and a client base in it – this significantly simplifies creation and increases

the usefulness of the site. For the same reason, landing pages are suitable for small online stores of goods or services on

the social network, novice bloggers.

 

Simple landing pages are well suited for time-limited advertising – for example, an event that needs to be promoted by

 

a certain date, a limited promotion in an online store, etc. They reduce development time, have sufficient functionality

and allow you to quickly convey information to How to Make a Website  everyone who might be interested in the event.

 

 

Another option for using it is to create a quick  belgium numbers  and beautiful landing page “in a hurry” without programming knowledge. Anyone can use it, and the basic capabilities of the VKontakte constructor will allow you to

create a laconic page for different tasks.

 

Finally, such sites are indirectly useful if you How to Make a Website  need to attract a new audience to a VK group.

One way or another, all interaction with the landing page occurs through VKontakte, so the visitor can eventually

subscribe to the public.

 

But a large business will hardly need a VK site. It is too simple and template-based.

 

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