Setting up a WhatsApp Business account is easy and has many benefits. In Brazil, WhatsApp is the most widely used application (120 million users). It is easy to use, is part of people’s routine and makes communication fast and efficient.
In this article, we will explain how to set up a WhatsApp Business account , how the application works and how to open a business account.
WhatsApp Business: What is a business account?
First of all, WhatsApp is an application used by more than 2 billion users worldwide. To give you an idea, in Brazil alone there are more than 120 million users – which represents 99% of the.
This image shows how many cell phones use the app and the whatsapp number database potential to set up a WhatsApp Business account.
Therefore, it has great potential for business, in addition to offering facilities such as:
Conduct business;
Attract customers ;
Respond quickly to consumers.
Secondly, according to a survey carried out by the Senate in 2019, almost 80% of Brazilians use the App as their main source of information!
In this sense, WhatsApp replaced SMS and gained space from many emails.
However, there is a difference between WhatsApp showcase the product Business and WhatsApp Messenger. For example, to know if an account is commercial or traditional, just look for the letter B (for Business) inside the WhatsApp bubble. If it does, it is a commercial version and is used for business. In addition, there are features that are only available in the Business version.
Why is strategy interesting for your company?
Because the business account (WhatsApp Business) was south africa numbers developed specifically for the business world. According to SEBRAE, approximately 72% of small and medium-sized Brazilian companies use the tool, which offers facilities such as:
Use specific digital marketing strategies ;
Facilitate interactions with the consumer;
Offer quality personalized service;
Automatic responses with Location; Business sector; website and email;
Forms.
Furthermore, using the commercial tool conveys professionalism to the customer and helps improve sales .
What are the types of business accounts?
WhatsApp Business offers two types of business accounts:
First, the regular business account. This is the basic account of the application, that is, every account is initially created as regular;
In addition, there is also an official business account. This type of account is verified by WhatsApp.
In other words, verifying a WhatsApp business account does not depend solely on the entrepreneur. In other words, WhatsApp itself releases verification badges after analyzing and approving several of its own criteria. To request verification, access the Facebook Business page and then make the request through the company’s business manager.
In this sense, to differentiate an official account from a regular account, simply check if a green icon, which appears next to the company name in the conversation header, is present. If it is present, it means that the account has been verified.