Robert Cialdini calls this the ‘foot-in
Our need for consistency is strong and often automatic (system 1). Consistent people are seen as reliable and intelligent, […]
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Marketing Basics
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Make it a bit more ‘physical’ emotionally by
You can do this by writing an article or contribution or recording vlogs. A bundling your knowledge in an
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The tip increased by a whopping
Perhaps one of Cialdini’s most powerful principles is the first: reciprocity . People try to reciprocate what they have received
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Are you who you say you are?
A LinkedIn group is a good example of where you could apply unity. Of course, that works better for
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Getting Started with the 7 Principles of Influence
With all the different platforms and options, you sometimes can’t see the forest for the trees. Do you choose
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The importance of image
Snapchat continues to maintain its focus on privacy with disappearing messages, an approach that younger users especially appreciate. TikTok
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What’s happening on other channels?
Also read: The social media trends, tips & must-reads for the second half of 2023 So there you have
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Social Media Heads Up
The social media landscape is constantly changing. New tools, updates and interfaces are flying around your ears, making it difficult
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Which managers use upselling to the maximum?
Upselling is an art that can transform every. Which managers use interaction with a client into a source of additional
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How SalesAI Helps Sales Managers Manage Remote and Hybrid Sales Teams
As a leader, your team is your greatest asset. Remote and hybrid work teams are more challenging to manage. How
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Trust your teams to work independently
When team members feel trusted to work not only. Trust your teams as a team but also independently, they are
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How to create pillar content
Once you’ve identified and selected your content pillars! it’s time to start creating content. The key to creating pillar content