At Diff, we integrate Nosto for clients who want to guide b2b email list customers through a full shopping journey from discovery to upsell. Nosto is an AI tool that guides shoppers’ online and offline activity by using machine learning algorithms to understand what every shopper really wants.
With customization and an interface built for action, we help merchants adjust personalized product recommendations that offer the most relevant products to shoppers, every time.
This partnership helps us improve
product discovery by automatically surfacing relevant products, such as bestsellers, trending products, and new inventory. With a seamless integration, Nosto provides Shopify merchants with powerful merchandising rules that fine-tune strategies for creating customer groups and product recommendations.
Recommendations are based
on what is in your shoppers cart, with cross-selling segmenting: being relevant and advertising more targeted opportunities based on color, brand, material, or other categories. Recommended products can also be based on behavior, such as past purchases america email and predicted interests based on a user’s history.