How Google Analytics Works

Google Analytics will not collect data for any pages that lack the tracking code. It collects user data from each visitor to the site through page tags. A JavaScript page tag is inserted into the code of each page, which generates data such as number of users, bounce rate, average session duration, sessions by channel, page views, goal completions, and more.
Check out the steps to get started with GG Analytics: Introducing Google Analytics 4 – the next generation of Analytics

Google Analytics Metrics  to Track

Google Analytics data provides a diverse list of metrics for users to track in more asia mobile number list detail. Here are the most important metrics you should track in GG Analytics in 2024 and how to view google analytics metrics: 

Total traffic and traffic sources

Total traffic is the total number of visits to a website in a given period of time (day, week, month, year…). GG Analytics website traffic statistics will provide not only total traffic but also detailed analysis of how users found the website:

• Direct: counts website traffic from users who type the business’s website URL directly into the browser address bar, or click on a saved bookmark.
• Organic Search: Users visit your website from natural, unpaid search results.
• Paid Search: is a Google Analytics index that shows the number artificial intelligence applied to digital marketing of users accessing your website from paid search ads such as Google Ads, Bing Ads,…
• Referral Channel: statistics on website traffic coming from other websites when users click on links leading to your website.
• Social Channels: Traffic from social media sites like Facebook, Instagram, etc. when users click on shared links from business posts, ads, or profiles.
• Other Channels: website traffic statistics from podcasts, videos, email marketing channels, SMS, etc.

This data provides an overview of a website’s popularity and activity, which can be compared across time periods to evaluate performance and marketing strategies.

• To see traffic sources, go to Traffic » Overview.
• To access the traffic sources report in Google Analytics, go colombia business directory to Reports » Acquisition » Traffic Acquisition.

Users

The “Users” metric is a Google Analytics metric that tells you how many people have visited your website in a given period of time. Some Google Analytics data uses tracking codes or so-called cookies to identify users. This helps you better understand the size of your audience and track its growth over time. This metric adds meaning.