Customer behavior patterns can be grouped into
1. Place of purchase Most of the time, customers will split their purchases between multiple stores , even if all items are […]
Lead Generation
Lead Generation
Purchasing behavior that reduces dissonance
An individual’s interests and opinions may be influenced by demographics (age, gender, culture, etc.). Psychological factors An individual’s response to
Lead Generation
Consumer Behavior in Marketing. Guide 2024
Every day, consumers (which includes practically the entire adult population) make purchasing decisions. Decoding the processes behind purchasing decisions is a
Digital marketing
Based on the orders created in CRM
CRM software is a software for managing customer relationships. This is a system that will help businesses easily track interactions
Digital marketing
It’s funny if businesses don’t know how to combine DMS and CRM software to save costs.
With fast-moving products, getting the product from production to market needs to happen quickly. Manufacturers often work with distribution networks
Digital marketing
The process of converting from KPI to OKR
Starting a transformation process always requires careful preparation. Before making the transition from KPIs to OKRs, prepare yourself mentally to
Digital marketing
KPI – A tool that represents stability
KPIs help businesses maintain stable performance. They are ideal when you need a consistent tracking system to ensure core operations
Digital marketing
Apply KPI for individuals OKR for groups
KPIs are often clear and easily tied to individual responsibility, while OKRs are aligned with collective goals that require coordination.
B2B Lead
How to improve the overall efficiency of a company
Business is a complex mechanism that consists of a large number of internal interconnect elements. In other words, it is
B2B Lead
How to Lead a Client to a Purchase
Success in business largely depends on how well the company lays out the customer’s path from interest to purchase. Therefore, if sales
B2B Lead
How to Create and Manage Your Brand
When we make a choice in favor of a product in any niche, we most often first think of a
B2B Lead
What is a brief and how to write one: tips and examples
The success of a project largely depends on how well the task is formulat. A brief helps the contractor understand