Google Search Console

While Google Analytics focuses on user behavior, Google Search Console can offer a more technical perspective on how search engines perceive your website. This tool allows you to, among many other things, observe the following:

Monitor your Google presence :

This shows you which search terms are generating impressions and clicks to your site, which is key to understanding whether your keywords are ranking well.

Identify crawl errors :

With this, you can detect indexing or crawling issues on your site, which could be preventing Google from correctly ranking your pages.Improve mobile spe and experience : Search Console provides reports on your site’s performance on mobile devices, a crucial metric given that Google highly values ​​mobile user experience.

Ahrefs

Ahrefs is an essential tool for competitor analysis and backlink analysis, two critical factors in any SEO strategy. Its main function is to analyze  middle east mobile number list inbound links ( backlinks ) to a website, as quality links are one of the most important factors for search engines like Google. In addition, you can also perform keyword research, allowing you to optimize your content strategy.

Semrush

Semrush is another comprehensive tool, very similar to Ahrefs , its main competitor, that offers a variety of functionalities to cover different aspects of SEO, such as keyword research, with data and search volumes, as well as search intent (whether it is informational or transactional).

It’s possible to monitor competition and perform technical audits, viewing broken links, crawling errors, and recommendations for improving loading spe and usability.

Screaming Frog

Screaming Frog is a crawling tool that allows you to  turning seo traffic into paying customers analyze a website like a search engine would. It’s especially useful for identifying technical issues that can affect SEO . Some of its key features revolve around detecting broken links and analyzing metadata (allowing you to identify long titles and short meta descriptions, for example).

With Screaming Frog, you can also analyze duplicate or short content, one of the main factors that negatively impact SEO. It’s a PC american samoa business directory  software, so you can download it from its official website.

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