Now that you have solidified your foundation, carefully built a segmented sales funnel, it’s time to ramp up your sales efforts. This article will introduce you to four key tools for improving your sales pipeline. These tools will enable you to close more deals, make bigger shop sales, increase conversions, and achieve all of these results in less time.
In this section, we’ll look at different ways to power your sales funnel by attracting new leads.
Funnel Tool #1: Filling Your Sales Funnel With New Contacts
As with all the principles in this book, there is no magic, secret formula, or complicated technique to close more deals. It’s pretty simple: to get more deals at the bottom of your sales funnel, you need to add more prospects to the top.
3 Key Steps to Maintaining a Steady Flow of Customers in Your Sales Funnel:
1. Set clear goals: Set yourself daily or weekly goals for bringing new prospects into your sales funnel. Consider our experience – every week, our salespeople set a goal of finding 10 new sales opportunities. Within two months, this resulted in a significant increase in revenue. The time frame may vary depending on your sales cycle, but consistency is key. Make prospecting a regular habit, like Jerry Seinfeld’s “don’t break the chain” method, to increase productivity.
2. Creative Prospecting: Bring a creative element to your list building efforts. While follow-up on inbound leads and cold calling purchased lists are effective strategies, diversify your approach to maintain a steady flow of leads. Here are some creative ideas for enriching your list:
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Ask for referrals: Ask your current customers, as well as potential customers who failed to convert, for referrals. Even rejection can lead to new opportunities to expand your sales funnel.
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Reconnect: Review your contact list, including those you haven’t spoken to in three to six months, including those who initially declined. Circumstances change, and a new conversation may lead to new opportunities.
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Stay in touch: Monitor your contacts’ activity. Significant what is marketing events, such as a job change, can be a trigger to reconnect. Tools like Robuzz can help you track your contacts’ mentions in the news.
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Transform coincidence into strategy: Often, opportunities are right in front of you. When you are in the media or attending meetings, pay attention to TV shows, newspaper articles, or signs that may lead to valuable contacts.
3. Continuously Prospect: Develop a habit of continually seeking out new prospects to fill your sales funnel. This systematic and sustainable approach is uae phone number one of four key factors for maximizing the results of your sales funnel management.